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Avoiding App Disasters: Why Testing Mobile Apps is Critical for Your Business

Author: Taslima Akhter,

UI/UX Lead at Zensprint

Published: April 9, 2023

Modified: Feb. 2, 2024

Why Testing Mobile Apps is Critical for Your Business

The main goal of developing a mobile application is to ensure that massive customer traffic is using your mobile application. This goal can’t be accomplished if your mobile application is malfunctioning. This is the reason why mobile app testing is so vital.


To distinguish your app from your competitors in today’s crowded market your app must be flexible, elevated, and user-friendly. Testing your mobile app right from the beginning has its own advantages. Early testing helps you detect flaws and bugs in your app. It is way cheaper to fix a problem in the early stage rather than to fix it in the production process. 
Now let's get deeper into why testing mobile applications is essential for business-


Mobile Apps Testing Ensures The Loading Speed Is Fast 


Customer experience significantly depends on the loading speed of your app. When customers operate your app and don’t get immediate responses from links and pages they get disappointed and leave the app. 

Research has shown that users prefer apps that assist them in doing tasks at a fast speed. Slow load speed can extinguish the customer experience of your mobile app.

Performance testing determines how much peak load your app can handle efficiently. If your app fails to meet your standards you can upgrade the infrastructure of your app to deal with more users.


Unit Testing Is Crucial For Flawless Design And Efficient Performance


Unit testing of your mobile application will confirm the seamless design and efficient performance in various situations.  This testing is usually conducted while developers are still getting work done with coding. User-friendly design of mobile apps can be developed with this test. It also helps the developers to discover multiple critical issues beneath the app's performance. It also facilitates discovering various loopholes in the application code. You can also correct the problems right away to save money on development expenditures.


For Adequate UI/UX Mobile Apps Testing Is Important


Full-proof testing of your mobile application helps the developers to play as end users and they can also experience the app via the customer's eyes. As a result, they can evaluate the whole app experience and verify that it is simple and easy to use. In order to get amazing outcomes from your mobile application it is necessary to perform UI/UX testing across the whole product life cycle.


The proper Functionality Of Mobile Apps Are Guaranteed


One of the major aims of developing a mobile app should be to ensure that the app runs smoothly. You should test the application’s functions correctly in certain performance requirements such as various load situations and varying networks. The best option to test the proper functioning of your app is by using both real devices and emulators. 


Simulators are useful in the early steps of app development, but to guarantee that your app runs well, consider actual devices before releasing it. Combining these two approaches results in the best functionality testing.


Security Testing Varify The Safety Of Your Mobile Apps


Data plays an essential role in any kind of business. Strategic decisions for your business can be made by analyzing the data. This is why it is important to protect your data and make sure that you never lose them. Here comes the role of security testing of your mobile application. Security testing of mobile applications can be conducted for various reasons. Such as-

  • To protect your valuable information from fraud 
  • Security testing detects viruses and malware infections 
  • You can protect data from being hacked 


Security testing of your mobile app will get you the whole package of safety, authentication, hacking vulnerability, and many more. Some popular testing tools for mobile security testing are Drozer, WhiteHat Security, Veracode, QARK, Micro Focus, Android Debug Bridge, etc.


Customer Loyalty Is Assured Through Mobile Apps Testing


In the event, it all comes down to the consumer. If customers like using your app they will not only keep using it but also recommend it to their friends and family. This can help your company establish a good reputation in the market and reach a larger audience. 


On the other hand, if customers are irritated by your app and don't find it satisfying you will never establish a significant degree of loyalty. Hence it is important to keep on testing customer loyalty on a regular basis to keep the customers happy which will bring greater revenue to your business. 


Testing Confirms That Your Apps Work On Multiple Devices


Nowadays different varieties of mobile devices are available on the market. So it is necessary to test your app on as many mobile devices as possible. Especially on the most popular and most used ones. If your mobile app is not compatible with most devices then it might be a great failure for your business. 


Testing on different devices will assist you in identifying stability problems, quality problems, and other glitches that may occur. Making sure that your app runs on most devices increases user traffics to your business. The more active users you get for your business the more your business boost.


Usability Testing Discovers How Users Will Interact With Your App


Although performance is unquestionably vital, you must also pay close attention to how consumers will operate your app. Be sure to consider the input from usability testing when making any modifications or additions to your app since it gives you information from actual users about how well your app works in real-world scenarios.


The identification of your target audience is a significant factor in usability testing. You need to provide users with specific tasks to do with a situation that should be clear and actionable but without any suggestions in order to observe how users engage with the application. If you help them with instructions they will tend to follow the instruction rather than figure out to do it on their own. which prevents you from learning about their distinct user experience.


Conclusion


Mobile app testing's goals include consistency, security, usability, and functionality. You shouldn't ever miss mobile app testing if you are developing a mobile application and want to make sure it is as fantastic as it can be when it is launched. Otherwise, you could just be getting yourself into a situation that will be difficult to escape from. 


It is highly advised to collaborate with experienced mobile application developers if you lack the time or resources to test mobile applications on your own. They have a ton of expertise testing out mobile apps, making sure they completely meet all the objectives of mobile app testing, and providing you access to a fully working mobile app you can count on.